“I Mean…What?!?” – Abe Gurko

The Story of the Week in Women’s Wear Daily is about the beauty brand MARK selling their wares via Facebook. Do you really want to add another layer to your already meaningless visit to Facebook? Precious time that does not include reconnecting with your 8th grade friends…those who have gained all sorts of weight and are stuck in Podunk, reaching out to you for those last vestiges of a life? I didn’t think so. Look, I could be proven totally wrong here, but I am not convinced that Facebook is the place to shop. Not for me anyway. Facebook is… Read More »

All the News About Nobodies That’s Fit to Print. This surely has become one of my favorite I Mean What?!? entries. The phenomenon that is “People in the News” has been so watered down, that we are now desensitized to actual news about people that are really interesting. Anyway, I’ve explained The Nobody News countless times. It’s just a fact of life that the fast lane is so crowded with wanna be’s.… Read More »

Yes, the I Mean…What?!? fashion coverage is important to get out as it is news, but surely when I noticed the many style faux pas on the MTV Video Music Awards Red Carpet, I had to share this newsflash. Especially with some of the doozies I’ve noted. Part of what is so wrong with our world is that the youth centered awards shows have become a low-rent, tacky shit show. How do we expect to get back to a more genteel time, when the barometer of what is appropriate is so low? It’s why I’ve been saying, “The end of… Read More »

On several occasions I have featured The Nobody News and The Party’s Over, with stories and pictures of people you’d never want to meet. Kind of like Guest of a Guest or Hamptons Online only I was not serious. The people that those media (?) outlets feature on their party pages give new meaning to “the rags”. (I don’t care what their traffic is.) They actually legitimize the tabloids. I mean…seriously…reportage from a hagfest? Not only have we sunk to a new low on celebrity coverage, but now we have created an industry featuring people that you didn’t like in… Read More »

I have been producing events for more years than I care to admit, believe me, moss has grown plenty underfoot. In the business of fabulii, there must be pictures the next day on the internet or else you have not done the job well. Rather, you failed miserably. It’s as simple as that. Yes, there are those events that require no media attendance, like the ones I used to do when living in Los Angeles at the homes of certain celebs, and frankly, those are the best attended, celebrity wise. But outside of those exceptions, in order to prove your… Read More »

Here’s what we know: Rome was not built in a day. Here’s what we think: The Lord created heaven and earth in 6 days. And if you believe that, then I have a plot of land in the Poconos I’d like to sell you. I mean…what’s with this 100 Days nonsense and these phony benchmarks? Obama is doing the best he can given the situation he is in. What do we–the public he is trying to help–benefit by laying on more pressure?  Sure, I know the pundits, Republicans and bloviators need something to talk about. But turning over the 100… Read More »

Of the many newly established “holidays”, Earth Day is the little holiday that could. Yes, it has accomplished tons of global awareness since 1970, when it started, as a way to instill fear that the end of the world is nigh. Since then, the Earth Global Network successfully promotes the consciousness that we must all do our part to save the world. And hopefully meet Leonardo DiCaprio in the process. However, the term “Green” has become so overused, it’s almost passe. Even Vanity Fair has stopped doing their “green issue”, currently featuring Giselle Bunchen on the cover, Miss Green herself…as… Read More »

Yes, this is true. Jay-Z just inked a deal with some fragrance factory in Fort Lauderdale… the stink capitol of the world…to pound out a collection of new fragrances called Rihanna, Kanye and Jay-Z (working titles). Oh, and one other surprise pop star, who at press time has remained nameless. Um…let me guess….Beyonce? Poor Beyonce, she is the only viable one in the bunch that could launch a celebrity fragrance, but now that she is married to Jay-Z, so much for her doing a Mimi or Brittany, instead, she will enter the ranks of…well…rank.… Read More »