“I Mean…What?!?” – Abe Gurko

What started out as a great way to connect college students has turned into a key marketing strategy for many industries…most notably…fashion. When you think that a bunch of beer keggers were the original sought out members of this non-elite community, one can’t fathom how that changed to the point where now, so many fashion designers are retooling their public relations efforts to reach their audience through such a down-market channel. Most of the people trolling Facebook would otherwise be shunned. You too can be a member of the Chanel or the Oscar de la Renta fan club. The thing… Read More »