“I Mean…What?!?” – Abe Gurko

I am an avid black wearer. No matter what color is on trend, or whatever fashion editors say is the new black, I wear black. Last season I really started grooving on grey, and by the looks of things, grey is not only the new grey, but it becoming a major staple many people’s wardrobes, surely mine. Yesterday, Mensweek (WWD) did a Vegas preview of Fall ’11, much of which was grey. Fortunately two of the designers included in the piece were clients of mine, MNRKY and Scott James. These two upstart collections are trying to find their niche in… Read More »

One of New York’s mainstays on the social and nightlife landscape is the incomparable Patrick McMullan. He recently launched PMc Magazine, which will feature fashion, entertainment, parties, events, and well, all groovy things. I am happy to be part of this venture and will do whatever Patrick wants. Stay tuned. In the meanwhile if you are bored, please read my short interview. 1: Who am I? My name is Abe Gurko…though I go by Abe as in Cher…one name only. 2: What do you do and what project are you currently working on? I have a boutique PR and event… Read More »

If you have not seen or heard of Carney, the L.A.-based band that recently moved to New York City to star in Spider-Man: Turn Off The Dark, do yourself a favor. Run, don’t walk to the Bowery Ballroom on Monday, February 14 at 10:00 PM. Carney is mega-talented, my favorite new band and have just been signed to open for U2 at the final concert of the U2 360° Tour. Click here to purchase tickets, they are only $12 bucks.    See you there.… Read More »

Monarchy has completely redesigned the collection for Spring 2011. The color palette features cool, neutral shades of stone, oatmeal, ash, olive and charcoal. The signature graphic T-shirts have also gone through a transformation, scaling back the designs to reflect a more distressed finish with a vintage influence. The collection is relaxed, understated and features great-layered pieces. The updated look for Monarchy is presented in a dynamic fashion/music video look book featuring the stars of the upcoming Spider-Man: Turn Off The Dark, Reeve Carney and his band. “It was important that we took a non-traditional approach to how we re-launched the… Read More »