Who doesn't want to smell like a cat.
Have you considered how much money, time, thought, conversation, discussion, testing…not to mention the amount of focus groups, arguing, and overspending that goes into the development and marketing of a celebrity fragrance? One could compare the energy and cost of a single celebrity fragrance to…well…let’s see…the war in Iraq? Years and years of tireless effort…for what? What I wouldn’t do to be a fly on the wall for any one of these projects from its inception to the official launch event. I Mean…What!? has done piece after piece on celebrity fragrances and now that Katy Perry’s Purr is out there, well, just look at this visual and you tell me that the aforementioned is true.
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If this means smelling like a lycra/spandex faux cat that licks it's own butt, I am not buying it. I can't stand celebrity fragrances. And how is she going to promote "Purr…." by reiterating Bob Barker's saying of course! "Help control the pet population. Have your pets spayed and neutered."